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A bold, elegant hero component
Test Text

Communicate your branding

This BrokerOS Web Hero component combines a full-width background image with a subtle gradient overlay to deliver strong visual impact without sacrificing readability. It’s ideal for freight brokers and logistics companies that want to showcase scale, professionalism, and momentum—while keeping headlines, messaging, and calls to action clear and conversion-focused.

By layering a carefully tuned gradient over your background image, this hero ensures your message stands out across all screen sizes and lighting conditions. The result is a polished, modern first impression that builds trust instantly.

High-impact visuals, controlled clarity: The gradient overlay softens busy imagery and improves text contrast, allowing you to use bold warehouse, trucking, or logistics visuals without overwhelming your message.
Brand-aligned storytelling: Gradients can be customized to reflect your brand palette—reinforcing recognition while adding depth and sophistication to your hero section.
Conversion-focused design: Clear hierarchy between headline, supporting text, and CTA keeps visitors oriented and encourages action—whether that’s requesting a freight quote, booking a demo, or contacting sales.
Visual consistency across pages: Using a gradient overlay allows you to reuse imagery across multiple pages while maintaining a consistent look and feel. This helps unify your brand experience—even when background images vary by service, industry, or campaign.
Improved performance with real-world images: Gradients help mask compression artifacts and lighting inconsistencies, allowing you to optimize images for faster load times without compromising perceived quality or professionalism.
Designed for real freight visuals: Warehouses, trucks, yards, and docks don’t always offer perfect lighting or clean backgrounds. The gradient overlay makes rugged, real-world logistics imagery work beautifully—without heavy editing or artificial stock photos.

Ideal for your website

This hero is especially well-suited when you want to:

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Showcase logistics operations, warehouses, fleets, or freight movement
Make a bold first impression on service, industry, or solution pages
Drive visitors toward a primary action like Request a Quote or Contact Sales
Maintain visual consistency while supporting accessibility and performance

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Best practices for using this hero

Want more advice on how an impactful hero can generate more business for you? Reach out to our sales team.

Choose the right image: Use high-resolution images with clear focal points—forklifts, pallets, trucks, or distribution centers work especially well.
Dial in your gradient: Adjust opacity and color to complement your image while preserving text contrast. Subtle gradients often perform better than heavy overlays.
Keep copy concise: A single, strong value proposition supported by one short line of context delivers the best results in image-driven heroes.
Use a clear CTA: Action-oriented buttons like Request a Quote, Get Started, or Schedule a Demo convert best when visually distinct from the background.