Pricing philosophy
How BrokerOS pricing works
Setup
One-time setup fee
Monthly
Ongoing managed retainer
Scope
Tailored to your brokerage
Platform tiers
Choose how much of the platform your brokerage needs.
BrokerOS Web
Setup: $5,000 – $8,000
Monthly: Starting at $1,500/month
A fully managed freight broker website — built to be found in Google, ChatGPT, and Google Gemini, and continuously refined to stay ahead of competitors.
- Website build or migration
- Managed hosting (edit content anytime)
- Monthly competitor monitoring
- Continuous site refinements
- Visitor identification (up to 3 users)
BrokerOS Web + CRM
Setup: $7,000 – $10,000
Monthly: Contact us
Everything in BrokerOS Web plus a freight-customized CRM layer so every visitor and lead connects to a real follow-up workflow.
- Everything in BrokerOS Web
- Freight-configured CRM
- Lead capture and workflow setup
- Visitor identification (up to 5 users)
- Integration with Salesdash, HubSpot, and others (contact us)
Full Platform
Setup: Contact us
Monthly: Contact us
Web, CRM, and BrokerOS Intelligence — your website, your leads, and your TMS data unified into a single decision-making layer.
- Everything in BrokerOS Web + CRM
- BrokerOS Intelligence
- TMS, data warehouse, and third-party integrations
- Unified reporting across web, CRM, and operations
- LinkedIn and Google Analytics integration
How brokerages typically grow into the platform
BrokerOS Web
Start here
A modern, structured website that gets found in Google, ChatGPT, and Gemini — and keeps improving after launch.
Add CRM
Close the loop
Connect visitor identification and lead capture to a freight-configured CRM so nothing slips through.
Add Intelligence
See the full picture
Unify web, CRM, TMS, and third-party data into a single reporting layer built for smarter brokerage decisions.
Decision support
Which tier is right for your brokerage?
Web
Your website is hurting you — or you don't have one worth keeping
Web + CRM
You're getting traffic but don't know who's visiting or what happens next
Full Platform
You want your web, CRM, and TMS data telling one coherent story
Differentiation
What you're actually paying for
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Continuous competitor monitoring
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Competitors are tracked monthly to identify where they’re gaining ground — so refinements are targeted, not guesswork.
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Visitor identification
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BrokerOS identifies the companies visiting your website — so you know who’s looking before they fill out a form.
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Ongoing site refinements
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Content, structure, and positioning improve over time as search behavior shifts and competitive gaps emerge.
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Managed hosting and infrastructure
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Managed hosting is included — fast, secure, and editable by your team without touching code or waiting on a developer.
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AI search optimization
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Structured content and semantic architecture help your brokerage appear in ChatGPT, Google Gemini, and other AI-driven search tools — not just traditional search.
Pricing FAQs
- What does the setup fee cover?
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Setup covers the website build or migration, design and brand implementation, platform configuration, and initial competitor benchmarking. The range reflects the scope of your existing site — a complex migration takes as much work as starting from scratch.
- What does the monthly retainer include?
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The monthly retainer covers managed hosting, monthly competitor monitoring, continuous site refinements, visitor identification, and content improvements as opportunities emerge. It is what keeps the system running — not just what keeps the lights on.
- Is BrokerOS a one-time website project?
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No. Agencies build websites and move on. BrokerOS runs a managed system. The monthly retainer is what makes the difference — your site gets smarter over time as competitors shift and search behavior changes.
- What if I already have a CRM like Salesdash or HubSpot?
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BrokerOS Web works alongside your existing CRM. Visitor identification and form submissions can feed into whatever system you’re already using. Full CRM integration pricing is based on the specific platform and workflow — talk to us.
- Will my brokerage show up in ChatGPT or Google Gemini?
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That is exactly what BrokerOS is built for. Structured content, semantic page architecture, and freight-specific site foundations help AI search tools understand and surface your brokerage — the same way a shipper asking ChatGPT for a broker recommendation would find you.
- How do I know which tier is right for me?
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Most brokerages start with BrokerOS Web. If you’re losing leads because you don’t know who’s visiting your site, add CRM. If you want your web, CRM, and TMS data unified for smarter decisions, that’s Intelligence. We’ll help you figure out the right fit.